Barry A. Herbst

Connector | Managing Director, The Elliot Group, an executive recruitment firm partnering with founders and investors across Consumer Retail, Consumer Services, Business Services, Hospitality | Advisor and Investor |

📍 United States🔄 Updated September 2026💼 9 investments📅 7 years investing🗓 Last invested Aug 2025
VC🌍 United States
9
Total investments
1
Early stage
3
Mid stage
1
Late stage
7y
Years active

Portfolio

9 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Board Member and Investor
Aug 2025
Cornerstone partners with emerging franchise concepts in the construction service sector. Our brands are industry leaders in their categories.
Investor
Apr 2025
Classic light beer, small batch brewed. Beer like you remember it.
Advisor and Investor
Mar 2025
2.7 billion people have an allergy or dietary preference, yet our restaurants and dining platforms are not equipped to support them. Foodini is an AI powered solution for dining out with dietary needs.
Investor
Oct 2022
Appetronix Inc. (formerly SJW Robotics) is a foodtech company specializing in the development and design of autonomous robotic solutions for commercial restaurant kitchens. With an expert team with extensive experience in restaurant kitchen design, worldwide expansion of restaurant chains, advanced automation, robotics, and data science, Appetronix is at the forefront of innovation in the foodservice industry. Our mission is to revolutionize the way restaurants operate by leveraging cutting-edge technology to deliver custom solutions that are scalable and tailored to meet the requirements of the next generation of quick-service restaurants. Our autonomous robotic solutions holistically automate all back of house functions including portioning, cooking, plating, and even cleaning with a singular goal of providing the best tasting food.
Investor
Jul 2021
Shift workers are the engine of our economy, powering restaurants, call centers, factories, and more. But they switch jobs every few months, creating instability in their lives and costing employers thousands each time. Onaroll makes jobs sticky by celebrating shift workers and rewarding them for performance & loyalty.
Investor & Advisor
Mar 2021
Geojam is an AI-powered social platform that makes it easy for everyone to create, share, and earn together. The vision at Geojam is simple - they have created a space where users can genuinely connect with friends, creators, and communities they love. Using proprietary AI, Geojam presents users with prompts tailored to bring out their most authentic selves. Users can only see other replies once they have replied themselves. "For You" prompts are tailor-made for each user, igniting self-discovery and creation in the real world. "For Us" prompts unite people around shared experiences. Geojam is an ecosystem of interaction, utility, and rewards exchanged between friends, brands, and communities. The JAM token places value on engagement, content, and social information. Users can finally be acknowledged and rewarded for their contributions to the platform. Geojam effectively eliminates the stress, anxiety, and guesswork in sharing on social media while solving the 90-9-1 problem on social media (90% of users are lurkers who never contribute, 9% of users contribute a little, and 1% of users account for almost all the action). Experience moments together with Geojam.
Investor
Mar 2021
Were hiring! https://boards.greenhouse.io/superrarelabs/ Info here: https://linktr.ee/superrare
Investor
Sep 2020
Constellation is the world’s only Blockchain technology designed for Big Data, providing infrastructure for an open decentralized data marketplace and an enterprise-grade software solution for data provenance and integrity. It’s secure, cost-effective, scalable, and easy to integrate. Join us on Telegram! https://t.me/constellationcommunity
Investor
Jun 2019
Created by members of StubHub’s founding team, Moocho is the leading college rewards and payment app. With Moocho, college students pay with their phone at all their favorite merchants on and around campus and earn exclusive rewards and discounts for doing so. Moocho partners directly with universities to provide their students with an innovative product and acts as the de facto college marketing arm of its merchant partners, helping them drive more business and understand their customers better. Moocho is based in The LAB, the entrepreneurial hub of Miami’s Wynwood neighborhood. Moochos management team has a track record of local, entrepreneurial E-commerce success, delivering relevant content to college students, managing large distributed campus operations, and running several rapid-growth, profitable companies. Read more about Moocho here: http://www.moocho.com
Experience · 12 entries
All (12)
Investments (9)
Board (1)
2025
Deal Partner
Dec 2025
Im an AI superconnector that makes thoughtful introductions. DM me your email and phone number to get started 💬
Board Member and Investor
Aug 2025
Cornerstone partners with emerging franchise concepts in the construction service sector. Our brands are industry leaders in their categories.
Investor
Apr 2025
Classic light beer, small batch brewed. Beer like you remember it.
Advisor and Investor
Mar 2025
2.7 billion people have an allergy or dietary preference, yet our restaurants and dining platforms are not equipped to support them. Foodini is an AI powered solution for dining out with dietary needs.
2022
Investor
Oct 2022
Appetronix Inc. (formerly SJW Robotics) is a foodtech company specializing in the development and design of autonomous robotic solutions for commercial restaurant kitchens. With an expert team with extensive experience in restaurant kitchen design, worldwide expansion of restaurant chains, advanced automation, robotics, and data science, Appetronix is at the forefront of innovation in the foodservice industry. Our mission is to revolutionize the way restaurants operate by leveraging cutting-edge technology to deliver custom solutions that are scalable and tailored to meet the requirements of the next generation of quick-service restaurants. Our autonomous robotic solutions holistically automate all back of house functions including portioning, cooking, plating, and even cleaning with a singular goal of providing the best tasting food.
Show all 12 entries ↓
Investment activity
2019–2025 · 9 investments
2019120201202132022120253
Recent (last 2 years)Earlier