Ava Chang

Pruven Capital is an independent venture and growth investing firm set up in partnership with 10 of the leading incumbents in the Insurance and Asset Management spaces, including Prudential Financial (our anchor), TIAA, Lincoln Financial, Willis Towers Watson, Mutual of Omaha, Nippon Life, Generali, Nuveen, and PGIM. We are a multi-stage investment vehicle, investing from seed through growth with check sizes ranging from $5M - $30M. Our $300M Fund I closed in August 2020 and our $378M Fund II closed in August 2024. We focus on vertical software including Insurance, Financial Services, Real Estate / PropTech, Asset Management, & Digital Healthcare and horizontal software that enable the enterprise, including B2B Software and Enterprise IT. Our key value add is helping our founders with the evergreen challenge they face around GTM. We help our companies win their first few reference customer relationships through commercial relationships with the businesses of our LPs, turbocharging their GTM trajectory in the process.

Pruven Capital is an independent venture and growth investing firm set up in partnership with 10 of the leading incumbents in the Insurance and Asset Management spaces, including Prudential Financial (our anchor), TIAA, Lincoln Financial, Willis Towers Watson, Mutual of Omaha, Nippon Life, Generali, Nuveen, and PGIM. We are a multi-stage investment vehicle, investing from seed through growth with check sizes ranging from $5M - $30M. Our $300M Fund I closed in August 2020 and our $378M Fund II closed in August 2024. We focus on vertical software including Insurance, Financial Services, Real Estate / PropTech, Asset Management, & Digital Healthcare and horizontal software that enable the enterprise, including B2B Software and Enterprise IT. Our key value add is helping our founders with the evergreen challenge they face around GTM. We help our companies win their first few reference customer relationships through commercial relationships with the businesses of our LPs, turbocharging their GTM trajectory in the process.

We are a global institution investing in growth markets across Africa, Asia, Latin America, the Middle East and Turkey. Founded in 2002 by Founder and Chief Executive Arif Naqvi, we have pioneered the private equity industry in many of the markets where we operate. Our journey has been one of innovation and entrepreneurial drive. We have developed a purpose-built approach for investing in growth markets. Some of the world’s most demanding institutions have entrusted us to manage capital on their behalf. We currently manage US$ 13.6 billion in assets and are focused on investment strategies across private equity, private credit, impact investing and real estate. By combining deep local reach, a global platform and underwriting standards, with extensive operating capabilities, we generate industry-leading returns and create value in market-leading companies. We have a dedicated team of operating professionals who work hand-in-hand with investment teams to actively drive value creation in partner companies, helping them institutionalize and grow. Environmental, social and governance (ESG) factors are deeply embedded in our investment process, a proven value driver in our partner companies. Responsible investing that enhances financial returns is at the core of our philosophy. We aim to leave a positive footprint in our markets and are signatories to the UN-backed Principles for Responsible Investment and the United Nations Global Compact.