Anneli L.

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📍 Sweden🔄 Updated September 2026💼 7 investments📅 24 years investing🗓 Last invested Jan 2019
VC🌍 Sweden
7
Total investments
2
Early stage
0
Mid stage
0
Late stage
24y
Years active

Portfolio

5 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Investor
2019
THIS IS MARSHALL GROUP Marshall Group is the audio, tech and design powerhouse uniting musicians and music lovers through genre-breaking innovation. We are home to Marshall, Natal Drums, Urbanears, and adidas headphones. For over sixty years, we’ve amplified the sound of the world’s most talented artists. We’ve brought their music to crowds and solo listeners everywhere. We give sound a design that resonates with ears and eyes, as well as at a deeper cultural level. No matter the scene or music genre, we aim to excite, intrigue and surprise. Bridging iconic rock ‘n’ roll heritage with cutting-edge innovation and culture-driven brand-building, our group activities span professional music equipment, consumer electronics, live events, a record label, and more. We gather around 800 highly talented people across 8 global locations. Our products are sold in over 90 markets worldwide, totalling a combined annual turnover of USD 360 million. COMING TOGETHER Marshall Group was born in 2023 following the fusion of Stockholm-based Zound Industries and Marshall Amplification of Milton Keynes. Brought together through a shared passion for high-quality sound and built-to-last design, the two companies have collaborated since 2010 when they first brought the Marshall brand from the big stage to a global consumer audience through its range of headphones and wireless speakers.
Investor
2013
Marsblade is a global manufacturer and supplier of the revolutionary Marsblade I2 Blade Holder, Marsblade Rollers, and developers of the patented Flow Motion Technology. Marsblade has offices in Sweden and the United States. Marsblade was founded in Sweden in 2011, with a clear vision to provide innovative products and technology that will inspire people to join the game, while supporting all hockey players from the NHL to young children. The Swedish way of life permeates our workflows, relations, and design. Thanks to our attention to detail paired with clean and form-follows-function design, our products are at the forefront of sportstech design. For us, it is key to have a close and honest relationship with our customers and users. Not only for support and guidance, but also because we strongly believe that we evolve sports best together.
early stageSpectator Sports
Investor
2009
RevolutionWear, Inc is creator of FRIGO: a sophisticated, high-end mens underwear designed for superior comfort, moisture-control and support. This technologically-advanced solution to traditional mens undergarments contains a patented soft-lock adjustment system, making FRIGO the only undergarment which can be tuned to the precise fit and comfort of the man who wears it. So he stays cool, dry and in control, at work, in training or on the road. This is underwear for the individual, by the individual. Its the closest thing to custom made.
Investor
2009
Varumärken för sportälskare En sportåterförsäljare för människor som lever och andas sport och träning. Oavsett vilken atletisk nivå du ligger på för tillfället så strävar vi efter att förbättra dina prestationer. Sportamore är en del av Footway Group AB.
early stageRetail
Investor
2002
Trac Technology introducerar Närvaror - en tjänst som öppnar dörren till matens ursprung. Genom att använda QR-koder på förpackningar och menyer ger Närvaror konsumenter enkel tillgång till visuell information om var maten är producerad. Det skapar öppenhet och främjar en medvetenhet om matens resa från produktion till konsumtion. Med fokus på hållbarhet strävar Trac Technology efter att göra det enkelt för alla aktörer i livsmedelskedjan att dela information och skapa en mer ansvarsfull livsmedelskedja.
Experience · 8 entries
All (8)
Investments (7)
Founder (1)
Board (1)
2019
Investor
2019
THIS IS MARSHALL GROUP Marshall Group is the audio, tech and design powerhouse uniting musicians and music lovers through genre-breaking innovation. We are home to Marshall, Natal Drums, Urbanears, and adidas headphones. For over sixty years, we’ve amplified the sound of the world’s most talented artists. We’ve brought their music to crowds and solo listeners everywhere. We give sound a design that resonates with ears and eyes, as well as at a deeper cultural level. No matter the scene or music genre, we aim to excite, intrigue and surprise. Bridging iconic rock ‘n’ roll heritage with cutting-edge innovation and culture-driven brand-building, our group activities span professional music equipment, consumer electronics, live events, a record label, and more. We gather around 800 highly talented people across 8 global locations. Our products are sold in over 90 markets worldwide, totalling a combined annual turnover of USD 360 million. COMING TOGETHER Marshall Group was born in 2023 following the fusion of Stockholm-based Zound Industries and Marshall Amplification of Milton Keynes. Brought together through a shared passion for high-quality sound and built-to-last design, the two companies have collaborated since 2010 when they first brought the Marshall brand from the big stage to a global consumer audience through its range of headphones and wireless speakers.
2013
Investor
2013
Marsblade is a global manufacturer and supplier of the revolutionary Marsblade I2 Blade Holder, Marsblade Rollers, and developers of the patented Flow Motion Technology. Marsblade has offices in Sweden and the United States. Marsblade was founded in Sweden in 2011, with a clear vision to provide innovative products and technology that will inspire people to join the game, while supporting all hockey players from the NHL to young children. The Swedish way of life permeates our workflows, relations, and design. Thanks to our attention to detail paired with clean and form-follows-function design, our products are at the forefront of sportstech design. For us, it is key to have a close and honest relationship with our customers and users. Not only for support and guidance, but also because we strongly believe that we evolve sports best together.
early stageSpectator Sports
2009
Investor
2009
RevolutionWear, Inc is creator of FRIGO: a sophisticated, high-end mens underwear designed for superior comfort, moisture-control and support. This technologically-advanced solution to traditional mens undergarments contains a patented soft-lock adjustment system, making FRIGO the only undergarment which can be tuned to the precise fit and comfort of the man who wears it. So he stays cool, dry and in control, at work, in training or on the road. This is underwear for the individual, by the individual. Its the closest thing to custom made.
Investor
2009
Varumärken för sportälskare En sportåterförsäljare för människor som lever och andas sport och träning. Oavsett vilken atletisk nivå du ligger på för tillfället så strävar vi efter att förbättra dina prestationer. Sportamore är en del av Footway Group AB.
early stageRetail
Jackpotjoy Group
Investor
2009
Show all 8 entries ↓
Investment activity
2002–2019 · 7 investments
2002120071200932013120191
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