Andrew Shorter

International Trade & Development NORTH AMERICA. Fueling the tank for SMB’s to grow/scale, expanding global reach - innovative tech - solutions. Multi - decade, award - winning, entrepreneur & business strategist.

📍 Canada🔄 Updated September 2026💼 2 investments📅 3 years investing🗓 Last invested Nov 2024
VC🌍 Canada
2
Total investments
2
Early stage
0
Mid stage
0
Late stage
3y
Years active

Portfolio

2 investments · sorted by recency
All investments
Early stage
Mid stage
Late stage
Investor & strategic partner
Nov 2024
Finroy is on a mission to empower small business owners with real-time data driven insights and micro-lending solutions that reduce risk and maximize their capacity to grow. Our Product empowers small businesses like never before, giving them a smart, virtual finance department that can help them navigate challenges and capitalize on opportunities to grow. We do this by connecting to cloud accounting software, and providing AI powered insights, scenario planning and competitive cost analysis to help identify problem areas and opportunities. For businesses that are struggling with cash flow, Finroy offers easy to use and one-click approvals for micro-loans between $2,000 - $20,000.
Investor & Strategic Partner
Jul 2023
At Huumans, we know small businesses don’t fail because of a lack of ideas. They fail because of a lack of financial clarity. That is why we are building the first financial operating system designed to give every small business the clarity and confidence to succeed. In one platform, business owners can run payroll, manage budgets, offer benefits, and access lending, while relying on Roy, our Al Co-Pilot, for real-time insights and guidance. Trusted by small businesses, supported by advisors, and designed for scale, Huumans gives you the clarity, confidence, and control you need to take your business from surviving to thriving.
Experience · 4 entries
All (4)
Investments (2)
2025
Head of Partnerships & Alliances North America
Oct 2025
WHAT IS VIBE? Vibe is a gamechanger for anyone with a hard-to-reach workforce. Easily deliver high-value messages to digital signage screens, screensavers and web browsers in a vibrant, interesting and memorable format. Vibe makes workplace communications more effective and easier to manage. We’ve helped some of the biggest brands transform the way they communicate: The Warehouse Group, Zespri, Foodstuffs, Fletcher Steel, Ryman Healthcare, DHL and more. Get in touch to find out how you can make your workplace communications more effective. VIBE SOLVES 3 PROBLEMS 1. Share key information immediately via always-on digital screens in common areas. 2. Focus on what you do best. With Vibe, all the visual layouts, animation effects and graphic design are already done. So you can spend your time more productively on the most critical comms element - the messaging itself. 3. Keep your content fresh and interesting. Employees look forward to seeing fresh and new information via Vibe channels because it’s delivered in a non-intrusive, vibrant, and engaging way. Make your high-value content essential viewing! WHAT SETS VIBE APART? We help our customers slash content production time by over 80%. Vibe helps you turn static text and images into vibrant visual content with ease. Our library of smart, feature rich templates is on brand and ready-to-go, so you can focus your time on what you do best - getting the messaging right. We eliminate predictable content on repeat using our exclusive Snackable Learning Framework©. It delivers your bite-sized messages with the right level of frequency and sequencing, making sure it not only grabs audience attention but is retained over the long term. Visual communication is in our DNA. We take immense pride in producing our communication platform, with a dedicated design, development, and support team.
2024
Investor & strategic partner
Nov 2024
Finroy is on a mission to empower small business owners with real-time data driven insights and micro-lending solutions that reduce risk and maximize their capacity to grow. Our Product empowers small businesses like never before, giving them a smart, virtual finance department that can help them navigate challenges and capitalize on opportunities to grow. We do this by connecting to cloud accounting software, and providing AI powered insights, scenario planning and competitive cost analysis to help identify problem areas and opportunities. For businesses that are struggling with cash flow, Finroy offers easy to use and one-click approvals for micro-loans between $2,000 - $20,000.
2023
Investor & Strategic Partner
Jul 2023
At Huumans, we know small businesses don’t fail because of a lack of ideas. They fail because of a lack of financial clarity. That is why we are building the first financial operating system designed to give every small business the clarity and confidence to succeed. In one platform, business owners can run payroll, manage budgets, offer benefits, and access lending, while relying on Roy, our Al Co-Pilot, for real-time insights and guidance. Trusted by small businesses, supported by advisors, and designed for scale, Huumans gives you the clarity, confidence, and control you need to take your business from surviving to thriving.
2014
AMS Financial Group
Principal & Independent Advisor
Dec 2014