Alyssa Bonanno

Founder & Chief Creative Officer @ Better Half | Marketing, Branding

📍 United States🔄 Updated September 2026💼 1 investments📅 4 years investing🗓 Last invested Jan 2022
VC🌍 United States
1
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Creative Advisor & Investor
Jan 2022
Paceline is a health and wellness platform that incentivizes consumers to live a healthy lifestyle. Our mission is to bring the worlds of physical and financial rewards together by rewarding users for doing the types of physical activities they love most. We offer curated incentives from health and wellness brands that yield healthier and more valuable customers to partners of all kinds. If you’re passionate about health and wellness and want to help us redefine an industry - we want to hear from you. If you want to be part of a passionate and diverse team of individuals working towards the goal of a healthier more active society - we want to hear from you. If you want to help make Paceline one of the best places to work in the country - we want to hear from you. So come join us and help change the face of health and wellness worldwide. Learn more about what we’re working on at www.paceline.fit
Experience · 3 entries
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Investments (1)
Founder (1)
2022
Creative Advisor & Investor
Jan 2022
Paceline is a health and wellness platform that incentivizes consumers to live a healthy lifestyle. Our mission is to bring the worlds of physical and financial rewards together by rewarding users for doing the types of physical activities they love most. We offer curated incentives from health and wellness brands that yield healthier and more valuable customers to partners of all kinds. If you’re passionate about health and wellness and want to help us redefine an industry - we want to hear from you. If you want to be part of a passionate and diverse team of individuals working towards the goal of a healthier more active society - we want to hear from you. If you want to help make Paceline one of the best places to work in the country - we want to hear from you. So come join us and help change the face of health and wellness worldwide. Learn more about what we’re working on at www.paceline.fit
2021
Senior Advisor & Executive Creative Director
Mar 2021
With Bilt, paying rent now unlocks rewards & benefits at home, in your neighborhood, and when you travel–no matter where you live. Bilt Members can earn points and access exclusive benefits at any home on rent payments, condo & co-op fees, and around their neighborhood at local restaurants, fitness studios, rideshare, and more. Ranked the highest-value point currency by top publications, Bilt Points can be transferred 1:1 to major airline and hotel programs, or used towards rent payments, shopping, fitness, and even a down payment on a home. Members also get access to credit-building benefits, member-only experiences, and an Elite Status program. In partnership with the top multifamily owners and operators across the country, we’ve also created the Bilt Alliance, a network of 4.5M+ apartments and homes across the country that reward residents on rent. Residents who live in the network make payments directly through the Bilt Payment Center and get access to benefits including additional earn opportunities on new leases, renewals, and more. While Bilt Members can use any debit or credit card to earn points and access their benefits, Bilt has partnered with Mastercard and Wells Fargo to create the Bilt Mastercard® - the first and only credit card that lets you pay rent and earn points without the transaction fee.
2018
Founder & Chief Creative Officer
Jul 2018
Better Half is a next-gen creative agency and brand consultancy working with clients in the entertainment, fitness, financial, and lifestyle sectors, with a focus on connecting with youth audiences. We offer a range of services-as-solutions: from building new brands, to repositioning heritage names, to running online communities and influencer networks, to producing award-winning campaigns. Lifestyle is our specialty. Since Better Half was founded over 4 years ago, we’ve collaborated with top brands including Nike, Netflix, Hinge, Amazon, Vans, Equinox, Disney, Playboy, and Spotify, as well as challenger brands and industry disruptors: Bilt Rewards, Mylo - Bolt Threads, Westbrook Media, Rothys, and Future Fit.