2
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2
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0
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0
Late stage
19y
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Portfolio
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Chief Revenue Officer, Board Member, Investor
May 2007
Nielsen Visual IQ produces the world’s most powerful marketing effectiveness measurement solutions. We combine Nielsen’s unmatched data access and scale in marketing mix modeling with Visual IQ’s daily multi-touch attribution capabilities to offer holistic measurement solutions, so brand and agency marketers have access to the right performance insights, at exactly the right time to support any marketing decision. From strategic investments across all channels to tactical optimizations while campaigns are still in-flight, our solutions deliver the actionable, audience-driven intelligence marketing teams need to maximize efficiency and effectiveness across their entire marketing portfolio.
Nielsen Visual IQ can be reached at VIQ.info@nielsen.com or by visiting www.visualiq.com.
Experience · 3 entries
All (3)
Investments (1)
Founder (1)
Board (1)
2018
2009
Managing Director
Jan 2009
iProspect, a dentsu company, is a leading global digital-first media agency. In the unbounded world, the future belongs to brands who are prepared to shape it. iProspect’s unmatched mix of media strategy, digital storytelling, and specialized audience insight sets a new standard for performance-driven brand building.
Marketers are now expected to be the architects of transformative experiences, and through a relentless focus on human-centric solutions, iProspect drives accelerated growth for some of the worlds most iconic brands, including Kering, Carlsberg, Ikea, Hilton, LOréal, Pandora, Hugo Boss, Red Bull, LinkedIn, and Tencent.
With a dedicated team of more than 8,000 media and performance experts across 93 global markets, iProspect is steadfast in shaping the future of brand engagement and market influence through its hyper-specialized capabilities. We are built to accelerate growth that shapes the future.
2007
Chief Revenue Officer, Board Member, Investor
May 2007
Nielsen Visual IQ produces the world’s most powerful marketing effectiveness measurement solutions. We combine Nielsen’s unmatched data access and scale in marketing mix modeling with Visual IQ’s daily multi-touch attribution capabilities to offer holistic measurement solutions, so brand and agency marketers have access to the right performance insights, at exactly the right time to support any marketing decision. From strategic investments across all channels to tactical optimizations while campaigns are still in-flight, our solutions deliver the actionable, audience-driven intelligence marketing teams need to maximize efficiency and effectiveness across their entire marketing portfolio.
Nielsen Visual IQ can be reached at VIQ.info@nielsen.com or by visiting www.visualiq.com.
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