Adam Amos

We’re a multi-award-winning wills, probate and funerals company, with a mission to change the way the world deals with death. We create beautifully designed and easy to use products - with customers at the heart of everything we do. We’re a team of 65 people and since 2016 we’ve helped raise more than £800m in pledged legacy income for over 1,000 organisations. Our backgrounds are diverse; what brings us together is our passion for what we do. Based in a beautiful office by the canal in Haggerston (East London), we’re backed by some of Europe’s most exceptional investors - from the founders of Transferwise and Zoopla to Kindred Capital, Augmentum Fintech & Highland Europe. We’re changing the way the world deals with death by making it easy for people to plan ahead for their funerals or organise someone else’s. We want our customers to feel confident in making meaningful decisions. This is an unusual, fascinating, and emotional area to work in. So if you’re up for a big challenge, we’d love to meet you. Here are some of the things we’re most proud of since starting in 2016: - raised over £800 million in charity pledges - rated 4.9/5 on Trustpilot with over 14,000 reviews - formed major national partnerships with organisations across the charity, insurance, and mortgage industries such as Macmillan, Cancer Research UK and Samaritans. 🏆 And we’ve won a few awards too: - British Wills And Probate Awards, Will Writing Firm of the Year 2022, 2021, 2020, 2019 - British Wills And Probate Awards, Probate Provider of the Year 2021, 2020 - Good Funeral Awards, Low-Cost Funeral Provider of the Year 2022, 2021 and Funeral Information Provider of the Year 2021 - Start-Ups 100, 3rd Most Disruptive and Innovative UK Start-Up 2021 - Best Employer & Runner Up Best CEO, Fintech Awards 2020 -Client Care Initiative of the Year, Modern Law Awards 2020

Coconut’s simple tax app helps self-employed people track income, send invoices, categorise expenses, and work out how much tax you owe in real-time. And through the Coconut Portal, accountants can get instant access to all of their clients’ real-time accounting information, whenever they need it.

We create the future of industries by building and scaling ventures and startup collaborations with the world’s leading corporations. Rainmaking is a global innovation firm specialising in venture building, startup collaboration, and corporate transformation. We help large organisations accelerate their growth and boost their impact through three routes: * New ventures built from scratch, leveraging corporate assets and entrepreneurial talent * Startup partnerships that bring frontier capabilities to corporate BUs, providing competitive advantage * Coaching programmes that equip corporations and other large organisations, such as Universities, with the mindset and skills needed to transform themselves from the inside out In our 17+ years of experience, we’ve: * Launched 250+ ventures and co-ventures * Accelerated 1,400+ startups through Startupbootcamp * Worked with ENGIE, IKEA, Ramboll, Maersk, Velux, Barclays, and Tryg * Delivered impact in energy, transport, health, financial services, and smart cities * Created $5bn+ in equity value and a 112% IRR across our venture portfolio We are entrepreneurs, not consultants, with skin in the game, a global founder network, and a track record of ventures that survive, scale, and succeed.

Education financing needs modernising. Education decisions can take over family life – Admissions pressure, catchments, SEN needs, rising fees and uncertainty create a heavy mental load for parents. Fees and extra costs vary considerably, making it difficult to plan for and manage, especially if you have multiple kids, at multiple stages and at different nurseries, schools, or universities! Additionally, the financial services landscape (credit, savings, investments, wealth management) is often confusing, fragmented and lacking education-specific understanding, with limited support for planning. Sencillo is here to simplify this and empower millions of families to plan, fund and manage their childrens 20+ year education journey. Sencillo is a planning-led, education-specific smart platform that helps families understand costs, plan ahead, consider savings, investment and inheritance and access financial support responsibly. For schools and bursars, that means fewer last-minute affordability shocks, reduced arrears risk, and less administrative burden on teams supporting families. Join our wait list to be notified when we launch. If you are an Education Institution or a Financial Services provider and would like to partner with us, reach out at hello@sencillo.finance

National Highways, formerly Highways England, is the government company responsible for the countrys motorways and main A roads. This includes modernising and maintaining the highways, as well as running the network and keeping traffic moving.

We’re a multi-award-winning wills, probate and funerals company, with a mission to change the way the world deals with death. We create beautifully designed and easy to use products - with customers at the heart of everything we do. We’re a team of 65 people and since 2016 we’ve helped raise more than £800m in pledged legacy income for over 1,000 organisations. Our backgrounds are diverse; what brings us together is our passion for what we do. Based in a beautiful office by the canal in Haggerston (East London), we’re backed by some of Europe’s most exceptional investors - from the founders of Transferwise and Zoopla to Kindred Capital, Augmentum Fintech & Highland Europe. We’re changing the way the world deals with death by making it easy for people to plan ahead for their funerals or organise someone else’s. We want our customers to feel confident in making meaningful decisions. This is an unusual, fascinating, and emotional area to work in. So if you’re up for a big challenge, we’d love to meet you. Here are some of the things we’re most proud of since starting in 2016: - raised over £800 million in charity pledges - rated 4.9/5 on Trustpilot with over 14,000 reviews - formed major national partnerships with organisations across the charity, insurance, and mortgage industries such as Macmillan, Cancer Research UK and Samaritans. 🏆 And we’ve won a few awards too: - British Wills And Probate Awards, Will Writing Firm of the Year 2022, 2021, 2020, 2019 - British Wills And Probate Awards, Probate Provider of the Year 2021, 2020 - Good Funeral Awards, Low-Cost Funeral Provider of the Year 2022, 2021 and Funeral Information Provider of the Year 2021 - Start-Ups 100, 3rd Most Disruptive and Innovative UK Start-Up 2021 - Best Employer & Runner Up Best CEO, Fintech Awards 2020 -Client Care Initiative of the Year, Modern Law Awards 2020

EY Seren is an International Design Consultancy. We help clients achieve digital business transformation through a customer-centred approach to design. Digital business transformation only becomes possible when you have a deep understanding of customer need. EY Seren’s advanced research and measurement techniques allow us to gain this understanding of how customers currently interact with your business and how they could do in the future. This means we can confidently identify and design new markets, products and services, as well as allowing us to advise our clients on how to optimise their existing operations for maximum business impact. We also work with clients to build the internal culture and systems required to be customer-centred on an ongoing basis. For more information visit our website: www.ey-seren.com