Swap

📍 London, United Kingdom🗓 Founded 2022👥 301 employees💰 Last funded Jan 2025
Swap built the first agentic Storefront that replaces your traditional static website with an immersive agent-led commerce experience, guiding shoppers through product discovery, virtual try-on, and checkout in a single experience. The Storefront captures real-time customer intent, increases conversion, with customers spending 2x more time on site than a traditional website. The agent guides customers through your product catalogue, helps them build outfits for specific occasions, remembers their previous searches, and is always learning about the customer to enhance every subsequent visit the customer makes to the site. Trusted by 700+ brands, Swap helps businesses sell anywhere and scale globally - all from one unified platform. The Future of Commerce Starts Here. 🌐 swap-commerce.com
7
Total investors
5
Early stage
2
Mid stage
0
Late stage
2022
Founded
Investor geography2 countries
United Kingdom
6
United States
1
Investor activity2023–2025 · investors recorded per year
202322024320252
Recent (last 2y)Earlier
Frequently asked questions
Who invested in Swap?
Swap has 7 investors on record on gritt.io, including 5 early-stage backers, 2 mid-stage.
When did Swap last raise funding?
The most recent investment in Swap recorded on gritt.io was in January 2025.
When was Swap founded?
Swap was founded in 2022.
What industry is Swap in?
Swap operates in Software Development. Find similar Software Development investors on gritt.io.
Where is Swap based?
Swap is headquartered in London, United Kingdom.