Founded in 2012 by Beth Meadows, a successful franchisor, Supply Hope is focused on applying the principles of franchising to provide a proven, sustainable business to help the world’s lowest-income people earn a reliable income.
We are doing this through an innovative approach called micro-franchising, which provides many important benefits to low-income micro-franchise operators:
• Operating a micro-franchise requires few skills and entrepreneurial abilities because procedures are systematized and operators receive on-going training.
• Because of proven products, services, equipment and procedures, micro-franchising has a high likelihood of success, important for an already financially vulnerable family.
• Micro-franchise operators receive the competitive benefits of lower costs. Centralized purchasing and distribution support the network of micro-franchise locations, passing on savings they could never gain as independent businesses.
• Franchising is by definition scalable.
We are preparing to scale our first micro-franchise, Mercado Fresco in Managua, Nicaragua from 50 to 250 stores by 2018. Mercado Fresco offers fresh, affordable, nutritious foods to low income communities, through home-based stores operated by women.