ownerIQ

📍 Boston, United States🗓 Founded 2007👥 111 employees💰 Last funded Sep 2016
Online Audio and Video Media🌐 owneriq.com
Website LinkedIn
ownerIQ is the @InmarInc Data and Media Plaform focused on leading the data market’s evolution towards transparency, relevancy and choice. ownerIQ brings the most valuable consumer data to market– explicit shopping and purchasing data from retailers and brands– to power a new data economy: The Second-Party Data marketplace. Second-party data is sourced transparently from the marketing partners a brand is already working with, or brands that share data with non-competitive brands in exchange for compensation. This new market provides better quality data inputs to power all marketing tactics, and enabling fundamentally new marketing tactics, such as enabling a brand’s retail partners to leverage the brand’s data to support sell-through. Voted Best Data Management Platform by Digiday, ownerIQ directly ingests data on consumer engagement with a brand’s website, e-commerce transactions, off-line transactions and CRM data and enables that data to be shared with marketing partners within platform according to the brand’s preferences regarding security and usage. Over 1,500 partners are active in ownerIQ’s second-party platform and 700 of these partners share their data with other brands. Additionally, over a thousand of these partners are buyers of second-party data using it to activate media and drive marketing outcomes. In 2017 ownerIQ was named to the the Inc. 5000, received Digiday’s Signal Award for Best Data Management Platform and was recognized by The Boston Business Journal as one of the 50 Fastest Growing Private Companies. ownerIQ was founded in 2007 and is headquartered in Boston, MA and has offices in NYC, Chicago and Seattle.
7
Total investors
2
Early stage
4
Mid stage
1
Late stage
2007
Founded

Investors

7 investors
All
Early stage
Mid stage
Late stage
Investor geography1 country
United States
7
Investor activity2007–2016 · investors recorded per year
2007120081201032011120161
Recent (last 2y)Earlier
Frequently asked questions
Who invested in ownerIQ?
ownerIQ has 7 investors on record on gritt.io, including 2 early-stage backers, 4 mid-stage and 1 late-stage investors.
When did ownerIQ last raise funding?
The most recent investment in ownerIQ recorded on gritt.io was in September 2016.
When was ownerIQ founded?
ownerIQ was founded in 2007.
What industry is ownerIQ in?
ownerIQ operates in Online Audio and Video Media. Find similar Online Audio and Video Media investors on gritt.io.
Where is ownerIQ based?
ownerIQ is headquartered in Boston, United States.