General Magic

📍 Toronto, Canada🗓 Founded 2024👥 8 employees💰 Last funded Nov 2025
Embedded Software Products🌐 opensesame.dev
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We’re the fastest way for insurers to deploy AI-native interfaces across their product stack. With our agent Cell, insurance companies can launch AI agents that customers and employees can talk to directly over SMS, or inside existing quoting software. These agents sit on top of quoting, policy, claims, and CRM systems and help people get things done through natural language. Instead of forcing customers to call, log into portals, or wait on email, Cell handles follow-ups, answers questions, collects missing information, and moves workflows forward automatically. Insurers don’t need to replace their core systems or build new infrastructure. Cell layers on top of what already exists and makes insurance software accessible through conversation.
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Total investors
1
Early stage
0
Mid stage
0
Late stage
2024
Founded

Investors

1 investors
All
Early stage
Mid stage
Late stage
Investor geography1 country
Canada
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Frequently asked questions
Who invested in General Magic?
General Magic has 1 investors on record on gritt.io, including 1 early-stage backers.
When did General Magic last raise funding?
The most recent investment in General Magic recorded on gritt.io was in November 2025.
When was General Magic founded?
General Magic was founded in 2024.
What industry is General Magic in?
General Magic operates in Embedded Software Products. Find similar Embedded Software Products investors on gritt.io.
Where is General Magic based?
General Magic is headquartered in Toronto, Canada.