Newtail

📍 Rio de Janeiro, Brazil🗓 Founded 2020👥 23 employees💰 Last funded Sep 2021
Technology, Information and Media🌐 newtail.com.br
Website LinkedIn
Founded in 2020, Newtail is a startup that enables retailers to leverage their advertising channels for profitability. Conceived by entrepreneurs who played key roles in building Americanas Advertising and strengthening Rappi in Brazil, the companys Retail Media platform allows retailers to directly sell their advertising assets to the industry, enabling campaigns to be targeted and measured end-to-end. We empower industries to use the retailers proprietary advertising assets and audiences to communicate more efficiently, leveraging the ROAS (Return on Advertising Spend) of their actions. Create campaigns with segmented audiences based on your consumers buying behavior. We prepare retailers to maximize the capture of brand investments by selling sales data and consumer behavior to the industry. Monetize your most valuable data: sales and consumption habits and gain additional funding from the industry. Moreover, we support retailers in digitizing their sales process through a new experience for purchasing via WhatsApp, transforming customers shopping lists directly into a shopping cart, saving up to 90% of the usual purchase time. Our team consists of second-time entrepreneurs with experience in large companies and investments from Big Bets, Latitud, Verve Capital, Prodigio Capital, and Norte Ventures.
3
Total investors
3
Early stage
0
Mid stage
0
Late stage
2020
Founded

Investors

3 investors
All
Early stage
Mid stage
Late stage
Investor geography3 countries
Brazil
1
United Kingdom
1
Spain
1
Frequently asked questions
Who invested in Newtail?
Newtail has 3 investors on record on gritt.io, including 3 early-stage backers.
When did Newtail last raise funding?
The most recent investment in Newtail recorded on gritt.io was in September 2021.
When was Newtail founded?
Newtail was founded in 2020.
What industry is Newtail in?
Newtail operates in Technology, Information and Media. Find similar Technology, Information and Media investors on gritt.io.
Where is Newtail based?
Newtail is headquartered in Rio de Janeiro, Brazil.