Move Collective, LLC, of New York City, are the creators of bobble and bobble jug. bobble is a sleek, reusable, patented water bottle that filters as you drink, providing instant sustainable filtration. bobble jug is a faster, smarter, sleeker re-imagining of the squat, slow-filtering jugs that have hogged space in refrigerators for generations. Move Collective set out to give consumers an ecological alternative to single-serve plastic water bottles. enlisting renowned industrial designer Karim Rashid to fashion bobble and bobble jugs beautiful iconic shape. both bobble and bobble jug come in 6 brilliant colors and feature a replaceable, recyclable carbon filter that removes chlorine and organic contaminants from municipal tap water, yielding a cleaner, crisper taste. since bobble was introduced in February 2010 it has been an outstanding success with over a billion media impressions thus far. it is now sold in 28 countries and 30,000 stores worldwide. bobble has received rave reviews from customers and global retailers. it has won numerous industry awards including a Green Good Design Award 2010/2011, Gold Edison Award 2011, a Red Dot Award 2011, an American Graphic Design Award, a Good Design 2010 Award, a Spark! Award, iF Packaging Award, Ambiente 2011 Award, Die Line Packaging Award, & three Pentawards. bobble is available through www.waterbobble.com and through retailers nationwide.
