Latest in Beauty

📍 London, United Kingdom🗓 Founded 2008👥 13 employees💰 Last funded Aug 2013
Personal Care Product Manufacturing🌐 latestinbeauty.com
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Latest in Beauty was the first to transform the online beauty market in the UK with a much-needed approach of try before you buy. We believe that our customers make better decisions about the products they choose if they have an opportunity to try them, and the brands that we work with have a real chance to engage and attract new users. Unlike other beauty boxes, we do not have a 1-box fits all approach but we work from the objectives of the brands ensuring that featuring on our sites delivers results. For our customer we believe that they should be able to choose the type of products they want to try and always know what they will receive. We reach over 5 million UK beauty consumers through our own database and our partnerships with YOU magazine (Mail on Sunday), Glamour magazine, Heart Radio, British Beauty Blogger, Beauty Bible and others. We work with a wide variety of cosmetics brands on the market from established luxury and premium manufacturers to highly innovative niche brands. Over the past years we have worked with over 500 brands including Estee Lauder, L'Oreal Paris, Elemis, ESPA, Essie, Benefit, L'Occitane, Charlotte Tilbury, La Roche-Posay and many more. We are backed by a selection of high-profile investors in the UK.
3
Total investors
1
Early stage
2
Mid stage
0
Late stage
2008
Founded

Investors

3 investors
All
Early stage
Mid stage
Late stage
Investor geography1 country
United Kingdom
2
Investor activity2010–2013 · investors recorded per year
201012011120131
Recent (last 2y)Earlier
Frequently asked questions
Who invested in Latest in Beauty?
Latest in Beauty has 3 investors on record on gritt.io, including 1 early-stage backers, 2 mid-stage.
When did Latest in Beauty last raise funding?
The most recent investment in Latest in Beauty recorded on gritt.io was in August 2013.
When was Latest in Beauty founded?
Latest in Beauty was founded in 2008.
What industry is Latest in Beauty in?
Latest in Beauty operates in Personal Care Product Manufacturing. Find similar Personal Care Product Manufacturing investors on gritt.io.
Where is Latest in Beauty based?
Latest in Beauty is headquartered in London, United Kingdom.