Our Mission
To transform people’s lives through better vision – enabling them to learn, work and be independent.
We’re working day and night to bring high-quality, sustainably-made prescription glasses to anyone in the world, no matter where they live and how much money they have.
By 2050 over 5 billion people in the world won’t be able to see clearly without glasses. There’s a lot of work to do, we’d love you to join us.
Our story
Here’s where we impress the pants off you with all our past experience in optics. Except we didn’t have any. Zilch. Dresden comes at things differently – from the same place as you.
Our founders are two frustrated glasses-wearers. Because let’s face it, glasses are annoying. You lose them, you break them. You scratch them. You forget them. They’re fragile, expensive and hopelessly inconvenient.
The seed for Dresden was planted in 2000, Bruce Jeffreys, visited a friend in Amsterdam and tagged along to her DJ boyfriend’s gig – at an optometrist’s. It got him thinking about the whole glasses experience. Then a few years later, kids arrived. Who knew that grabbing glasses off his face and flinging them around a room would be so fun for them? Bruce went back to contact lenses and started wondering how to create a new experience for people who wear glasses.
