Founded in 2020 by Susmitha Lakkakula, Rudra Pratap, and Mahesh Patel, CloudTailor is Indias leading personalised fashion and tailoring service for women. We are a direct-to-consumer (D2C) platform for women that puts fashion and tailoring solutions at their fingertips. Over 50,000 customers from India, the USA, Canada, Australia, the United Kingdom, and Dubai have trusted us with their fashion needs.
Our Vision: Aiming to become the go-to fashion brand for personalised clothing
Our Mission: Revolutionise the way women see and experience personalised fashion
Business Model: We use a Phygital model to run our business. Our omnichannel business strategy includes-
1. An app or website where customers can directly place orders with us using any of our digital channels
2. Exclusive Branded Outlets where customers can also visit our physical experience centres and talk to our fashion designers.
3. The SiS model, in which we work with larger retailers and set up kiosks to offer tailoring services at the stores.
4. Fabric partnerships, where we work together with smaller fabric stores to offer tailoring services to them and their customers.
Awards:
1. Best Debutant eRetailer of the Year at IReC Awards 2022 by Entrepreneur magazine
2. D2C Revolution Awards 2022 by the exchange4media
3. 2022s Best Debutante eRetailer of the Year Award by Star Retailer Awards
4. Best use of personalization award by India’s E-commerce Summit 2022
5. Top 100 D2C brand of the year 2022 by Indian Retailer D2C10
