We help traditional Retailers to compete online with centrally managed solutions which support local entrepreneurship.
Channel Media Company connects the value chain online by teaming up with the central organization (distributor, wholesaler or franchisor). Our products allow the central organization to be the linking pin online, offering centrally managed online identities to all individual Retailers and unique local marketing opportunities to vendors.
Retailers are empowered to compete online with individual, automatically updated local identity. An identity can range from connected product catalogues for existing dealer sites to full webshops, e-mail marketing and social media, all centrally managed by and in the look-and-feel of the franchisor.
Channel Media Company products are based on the idea of creating and nurturing the connection between the local Retailer and their local customers, which means our solutions allow and promote local entrepreneurship. If the Retailer should have limited time to personalize his or her online identity, it will still be automatically updated. Customers can always find the latest product information at their trusted local Retailer.
The local identities of all Retailers offer through-channel marketing opportunities for vendors, who can now reach a high value target group, the Retailer's local customers, directly. Channel Media Company products allow real-time local publication of vendor marketing campaigns, managed by the central organization.
It's Channel Candy!
